If you think all T-shirts are the same, let us educate you—they aren't. Take Consurfvation tees, for example: They meet our standards for softness, wearability, and design, but what really won us over is that a portion from each shirt sale benefit five important ocean conservation organizations.

Founded by graphic artist Robert Lipton, who practically lived in the sea until a diving accident left him a C-7 quadriplegic, Consurfvation aims to offer comfortable and cute T-shirts for men, women and babies while giving back to some of Lipton's favorite clean water projects including Gulf of Mexico Foundation, Project Save Our Surf, Waves 4 Water, 5 Gyres and LA Waterkeeper. We love the soft-as-silk Malibu Local burnout tees over a bikini, but we can't get enough of the One Wave At A Time v-neck—cut fringe into the bottom hem and voila! Your new favorite summer tee with a cause.